Twelve Super Bowls in One Summer: The Impact of World Cup in Atlanta

When it was announced that the World Cup tournament was coming to North America, organizers promised that each of the 104 matches would hold the economic impact of one and a half Super Bowls.

Atlanta is on the schedule for eight matches over World Cup’s six-week span—will the city see the impact of twelve Super Bowls? How often does reality match up with the promises that sell these events? Is the city ready for the flood of millions of international travelers? What are the legislative, economic, and social costs of preparing for these events? 

Join WABE’s Rose Scott for a special live taping of Closer Look as she dives into the reality of hosting big ticket sports events, the unseen costs, the impact these events have on Atlanta’s most vulnerable citizens, and the challenges that World Cup brings to the Atlanta community. Joining her for this special panel discussion will be business, civic, and government leaders from metro Atlanta.